IBG Kids Drinks Brands

Fruity Flavorits was the first kids fruit drink brand to launch with licensed characters. “What’s your favorit Fruity Flavorit?” became the catch cry of young and old alike. Licensed characters have included such household names as Bob the Builder, Barbie, Thomas the Tank, Winnie the Pooh, Shrek, Dora the Explorer, Toy Story, Madagascar and Hot Wheels, to name a few. Visit fruityflavorits.com and decide what’s your favorit Fruity Flavorit!

Dora the Explorer © 2010 Viacom International Inc.

Outback Heroes is a unique product offering that capitalizes on the worldwide popularity of soccer, and features exciting new characters lavishly illustrated on brightly colored, shrink-wrapped labels. Kyle Kanga and Lionel Li lead the pack in series one, with several new characters in development. Outback Heroes has already taken on the Asia Pacific market and is now set to launch into the USA. Don’t be left behind! Visit outbackheroes.com

Outback Heroes is more than a kid’s fruit drink. Through social media, Outback Heroes Series storylines and education initiatives, IBG aims to revolutionize corporate social responsibility beyond just giving money. Outback Heroes fully embraces the World Cup Education for All initiative, with a percentage of proceeds from the sale of the drinks going to the charity Jacob’s Well.

Munchy Flavorits are chocolate or strawberry centred biscuits – a special treat for special occasions. What’s your favorit Munchy Flavorit? Visit munchyfavorits.com

Munchy Flavorits are nut and egg free, so everyone can enjoy the great taste, even those with allergies.

Bob the Builder © 2010 HIT Entertainment Limited and Keith Chapman.